Job Description

Position: Marketing Specialist

Portfolio: Power & Energy

Are you a dynamic marketer looking to play a key role in driving impactful campaigns within the power and energy space? VUKA Group is seeking a

Marketing Specialist

to join our

Power Portfolio

, where you'll help bring together industry leaders, innovators, and changemakers through world-class events, content, and campaigns.

What you'll do:

Marketing & Strategy Skills:

Developing and executing marketing strategies Creating and managing multi-channel campaigns (email, social media, paid ads, PR) Market research & competitor analysis Data acquisition & segmentation strategies Analysing campaign performance and reporting insights
Digital & Content Marketing Skills:

SEO & SEM optimisation Social media marketing (organic & paid) Email marketing & automation Content creation (newsletters, mailers, creative assets) Copywriting & storytelling for digital platforms
Creative & Multimedia Skills:

Video editing (Adobe Premiere Pro, Final Cut Pro, or other software) Graphic design using Canva (social media posts, presentations, reports) Basic knowledge of Adobe Photoshop & Illustrator Creating engaging visuals and animations Understanding brand identity and design principles
Technical & Analytical Skills:

Using Google Analytics & data analysis tools CRM & project management tools (HubSpot, Clickup) A/B testing & performance optimisation Budget management & ROI tracking
Project & Communication Skills:

Strong organisational & project management abilities Excellent written & verbal communication Collaboration with cross-functional teams (designers, sales, event teams) Time management & multitasking under tight deadlines
Requirements:

Bachelor's degree or equivalent qualification in Marketing Management. Minimum of 3 years' experience in a strategic B2B marketing role. Proven track record in developing successful marketing campaigns. Strong knowledge of complex databases and segmentation techniques. Ability to track, analyse, and optimise marketing performance data. Strong expertise in digital marketing techniques. Excellent project management skills, from planning through to execution. Strong interpersonal, written, and verbal communication skills.
Competencies:

Ability to work independently under tight deadlines. Strong analytical skills with keen attention to detail. Balance of creative and analytical thinking. Excellent organisational and multitasking abilities. Strong people management and leadership skills. Enthusiasm and motivation to achieve outstanding results. Strong business acumen and problem-solving capabilities. Ability to handle pressure and work efficiently under tight deadlines. Collaborative team player with the ability to work independently.
Job Types: Full-time, Permanent

Pay: R20000,00 - R24000,00 per month

Work Location: In person