Overview
As our new Marketing Specialist based in Johannesburg, you'll drive creative marketing strategies that fuel growth across South Africa and the broader African market. If you're passionate about making an impact and leading with vision, we want to hear from
Responsibilities
Strategic Marketing: Create and execute strategic marketing plans for assigned markets. Manage conferences, sponsorships, customer events, association involvement, public relations, internal communications, awards, collateral materials, webinars, advertising campaigns, videos, client interviews and meetings, e-mail campaigns, social media, and demonstrations. Assist in developing and implementing strategy for marketing/client development activities to support market strategies. Work closely with subject matter experts across the market to support client capture strategies. Build relationships with conference and association members. Conduct or support market research to determine future market trends.
Marketing Communications: Manage the Woolpert brand to company standards. Develop and manage all communication tactics for all physical and digital media.
Support: Help manage budgets for individual markets. Attend national and regional conferences, tracking trade ROI. Work collaboratively with other marketing managers and the Proposals, Creative, and Sales teams to assist with firm-wide initiatives and processes.
Qualifications
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