Job Description

Closing Date: 2025-06-07
Job Type: Permanent
Job Level: Management
Experience: Between 5 - 7 Years
EE/AA: No
Summary
Marketing & Sales Manager Luxury Wine Estate & Safari Lodge Franschhoek & Madikwe
An exclusive new hospitality brand with properties in Franschhoek and Madikwe is seeking a dynamic and experienced Marketing and Sales Manager for a luxury Wine Estate and Safari Lodge, to lead brand development, drive occupancy, and strengthen market presence across domestic and international channels. This is a rare opportunity to shape the identity of a high-end boutique wine estate and a reimagined safari lodge from pre-launch through to operational excellence.
Description
A luxury hospitality portfolio is recruiting a Marketing and Sales Manager to oversee and implement all aspects of marketing, brand strategy, digital campaigns, trade relations, and PR across two high-end properties: a boutique wine estate in Franschhoek and a safari lodge in the Madikwe Game Reserve.
The successful candidate will lead the rollout of the brand across platforms, execute targeted campaigns, manage communications, and build strong relationships with DMCs, tour operators, OTAs, and media partners. This role combines creative leadership with data-driven strategy, requiring hands-on experience in digital marketing, guest journey optimisation, content creation, and luxury sales engagement.
The position is based in Franschhoek with travel to Madikwe as required.
Minimum Requirements
Experience:

• 56 years in a senior marketing/sales role within luxury hospitality
• Proven success in brand development, sales growth, and digital campaign execution
• Existing network of trade partners (local & international) advantageous

Skills:

• Strong leadership, project management, and communication skills
• Deep understanding of digital platforms (SEO, Google Ads, Meta, OTAs, CRM)
• Strong content creation and storytelling ability (visual & written)
• Experience coordinating with PR and influencer campaigns
• Ability to travel between properties and represent the brand at trade shows and events

Qualifications:

• Diploma or degree in Hospitality, Marketing, Tourism, or related field
• Advanced computer literacy (Excel, Word, PowerPoint, Outlook)
• Valid drivers license and own vehicle essential

Benefits
2.5% Provident Fund Contribution