Job Description

A leading casket manufacturer based in Phoenix , Industrial Park , seeks to employ a Marketing Manager on a fulltime basis who would undertake market research, understand the trends and customer preferences, create marketing strategy and budgets, oversee the creation of marketing materials and content, and perform all other relevant tasks essential for increasing the business's sales.

Duties include but are not limited to:

Content copywriting, graphic design, and video editing.

Measure, analyse and report on marketing campaigns against goals (ROI and KPIs).

Developing and maintaining marketing and sales infrastructure.

Collaboration with multiple stakeholders, both internal and external.

Management of social media, mail marketing, and influencer marketing activities

Manage projects within the marketing department adhering to the marketing strategy

Report to the Chief Executive Officer, General Manager or equivalent

Planning, implementing and managing marketing strategies, while taking performance ownership

Implementing marketing processes and structure across the marketing function in the business

Working with technical departments/ stakeholders to improve the business' understanding of the customer

Establishing KPIs for the marketing department and track performance and outputs accordingly

Providing strong rationales for marketing strategies to make evidence-based decisions

Building clear and focused annual marketing plans

Evaluating and optimizing marketing and pricing strategies.

Analysing market trends and preparing forecasts.

Generating new business leads.

Increasing brand awareness and market share.

Coordinating marketing strategies with the sales, financial, public relations, and production departments.

Developing and managing the marketing department's budget.

Overseeing branding, advertising, and promotional campaigns.

Managing the marketing department's staff.

Preparing and presenting quarterly and annual reports to senior management.

Promoting our brand at trade shows and major industry-related events.

Keeping informed of marketing strategies and trends.

Redesigning and structuring the website as and when required.

Design pamphlets, flyers and all other marketing and campaign material.

Identifying, researching and conducting trends analysis of the industry and develop up to date marketing material promoting the brand and products.

Create promotional and workplace videos, recordings, commercials for events and activities.

Plan and manage campaigns internally and externally.

Qualifications

Matric- Grade 12

Bachelor's degree in marketing, business, advertising or any other related field

A minimum of 5 years experience in related marketing roles or marketing department

Evaluating and optimizing marketing and pricing strategies.

Analyzing market trends and preparing forecasts.

Generating new business leads.

Increasing brand awareness and market share.

Coordinating marketing strategies with the sales, financial, public relations, and production departments.v

Job Type: Full-time

Pay: R15000,00 - R20000,00 per month

Application Deadline: 2025/06/30