Marketing Manager Pharmaceutical

Parktown, Johannesburg, South Africa

Job Description

Our well-established client in the pharmaceutical industry has a vacancy available for a MARKETING MANAGER - to be based at the Parktown office.
Main Purpose of Job
The Marketing Manager - Rx leads the prescription (doctor-focused) brand team, ensuring strategic excellence and execution across all HCP-targeted activities. This role drives the positioning, growth, and lifecycle management of the company's Rx brands, while maintaining the highest compliance and evidence-based standards. The Rx Marketing Manager will mentor and develop Rx Brand Managers to deliver effective HCP engagement, CME/CPD programs, and KOL advocacy that translate into prescription growth and sustained market leadership.
Key Performance Areas
1. Strategic Leadership

  • Develop the overall Rx brand portfolio strategy in line with business objectives.
  • Align brand-specific Rx strategies with medical, regulatory, and sales priorities.
  • Oversee clinical positioning, claim substantiation, and evidence-based marketing.
2. HCP Marketing Excellence
  • Ensure high-quality detail aids, objection handlers, and leave-behinds.
  • Guide CME/CPD planning, advisory boards, and KOL engagement.
  • Partner with Medical to ensure compliant and credible messaging.
  • Leverage Digital detailing platforms to create, manage, and track closed-loop detail aids for optimal HCP engagement.
  • Ensure Rx campaigns are CLM-compliant ( closed loop marketing )and deliver measurable call quality improvements.
3. Team Leadership & Development
  • Lead, coach, and mentor Rx Brand Managers.
  • Build marketing capability in data-driven strategy, HCP communication, and compliance.
  • Conduct performance reviews, skills development, and succession planning.
4. Market Insights & Analysis
  • Analyse script data, competitor activity, and HCP insights.
  • Translate market intelligence into actionable Rx marketing strategies.
  • Monitor ROI of HCP campaigns and adjust for maximum impact.
  • Translate Digital Detailing Insight reports into actionable strategies for detailing.
  • Use CLM ( closed loop marketing ) analytics (fingerprints, completion, sequence analysis) to pivot
messaging and improve ROI.
5. Cross-Functional Collaboration
  • Partner with Sales, Medical, and Regulatory teams to ensure aligned execution.
  • Provide strategic input to the Head of Marketing and the executive team.
  • Work with Supply Chain and Finance for accurate forecasting and budgeting.
6. Compliance & Governance
  • Ensure all Rx marketing activities comply with SAHPRA and industry codes.
  • Maintain rigorous approval processes for Rx campaigns and materials.
Minimum Requirements
  • Education: Degree in Life Sciences, Pharmacy, or related field. MBA advantageous.
  • Experience: 5+ years in Rx brand management/marketing, with at least 2 years in a leadership role.
  • Skills: Strategic planning, KOL management, clinical communication, analytical capability, and team
leadership.
  • Behaviours: Evidence-based thinker, collaborative leader, detail-oriented, resilient, results-driven.
Please attach cv, qualifications, id and driver's license

Skills Required

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Job Detail

  • Job Id
    JD1586163
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Parktown, Johannesburg, South Africa
  • Education
    Not mentioned