Job Description

Marketing Manager Automotive Industry
Location: Johannesburg (Fourways/ Roodepoort)
Salary: R40 000- R55 000 CTC
Are you a strategic and results-driven Marketing Manager with experience in the automotive retail or commercial sales industry? Our client is seeking a dynamic marketing professional to lead brand growth and sales expansion.
Requirements:

• ? Marketing Degree or similar
• ? 5+ years of experience in a marketing Manager role.
• ? Experience in Marketing across the African continent (Advantageous)
• ? Expertise in both traditional and digital marketing strategies beyond just social media.
• ? Strong understanding of B2B and B2C marketing within the automotive sector would be preferred.
• ? Ability to analyze data, optimize campaigns, and drive measurable results.
• ? Excellent communication, negotiation, and project management skills.

Key Responsibilities:

• Develop and execute comprehensive marketing strategies to increase brand awareness and drive sales across African markets.
• Graphic Design Create visual materials for marketing campaigns, including digital ads, brochures, and social media content.
• Implement and manage various marketing approaches, including:
• Retail Marketing Promotions, point-of-sale materials, showroom activations to boost dealership sales.
• B2B & Fleet Marketing Targeting fleet buyers and businesses with tailored campaigns.
• Digital Marketing Websites, email campaigns, SEO, paid media strategies beyond social media.
• Event & Sponsorship Marketing Planning trade shows, exhibitions, and sponsorships to enhance brand visibility.
• Content & Brand Storytelling Creating engaging campaigns to build customer loyalty and trust.
• Strategic Partnerships & Trade Marketing Collaborating with industry partners and suppliers to strengthen brand positioning.
• Identify new market opportunities and implement campaigns tailored to diverse African audiences.
• Collaborate closely with sales teams to drive lead generation and increase sales conversions.
• Manage brand positioning, promotional activities, and campaign rollouts across multiple African regions.
• Conduct market research to understand consumer behavior, industry trends, and competitive positioning.
• Establish and maintain strong relationships with industry stakeholders and trade partners.
• Oversee marketing budgets, ensuring ROI-driven execution across multiple platforms and strategies.

Why Join?
Work in a fast-growing, dynamic environment.
Drive impactful marketing campaigns.

• Apply Now! If you have the expertise, experience and passion for marketing in the automotive industry, we want to hear from you!

Skills Required