Marketing Manager (digital & Events)

Johannesburg, Gauteng, South Africa

Job Description

Key Responsibilities:
Marketing Strategy & Planning

  • Develop and implement annual marketing strategies aligned with business goals.
  • Monitor market trends and competitor activity to guide positioning.
  • Manage marketing budgets and measure campaign ROI.
Digital Marketing
  • Lead digital campaigns across social media, email, paid media, and web.
  • Manage digital presence including SEO/SEM, website, and Google Ads.
  • Oversee content development for South African audiences.
  • Use tools like Google Analytics, Meta Suite, and CRM platforms (e.g., HubSpot, Salesforce) to track performance.
  • Collaborate with teams and agencies to boost engagement.
Event Marketing & Management
  • Plan and execute events such as product launches, conferences, and activations.
  • Manage venues, vendors, logistics, and budgets.
  • Align event strategies with business development goals.
  • Conduct post-event analysis and reporting.
Brand & Communication
  • Maintain consistent brand messaging.
  • Support PR and media relations.
  • Develop tailored marketing collateral.
Requirements:
  • Bachelor's degree in Marketing, Communications, or related field.
  • 5-7 years in marketing with strong digital and events experience.
  • Proven record in integrated campaign execution.
  • Knowledge of the South African market and digital platforms.
  • Event management experience and local supplier knowledge.
  • Strong communication, project management, and analytical skills.
  • Willingness to travel for events.
Preferred:
  • B2B experience.
  • Familiarity with POPIA.
  • Creative problem-solving and cross-functional collaboration skills.

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Job Detail

  • Job Id
    JD1454054
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Johannesburg, Gauteng, South Africa
  • Education
    Not mentioned