Marketing Director
Johannesburg, Gauteng, South Africa
Job Description
- Global streaming Company
- Multi-National streaming Company
Our client is a leading entertainment streaming service provider in 23 markets across Asia, the Middle East,
and South Africa.
Key Accountability
- Analyze brand poisition and consumer insights
- Shape and communicate our vision and mission
- Translate brand elements into plans and go-to-market strategies
- Manage media buying and PR agencies
- Establish performance specifications, cost and price parameters, market applications, and sales estimates
- Measure and report the performance of all marketing campaigns, and assess ROI and KPIs
- Monitor market trends, research consumer markets and competitor's activities
- Oversee new and ongoing marketing, advertising, and PR activities
- Monitor product distribution and consumer reactions
- Devise innovative growth strategies
- Align the company around the brand's direction, choices, and tactics
- Ability to develop brand and marketing strategies and communicate recommendations to
The Successful Applicant
About the incumbent:
- 7 of relevant experience with at least 5 years in a digital 1st company and/or media organisation
- Experience in identifying target audiences and devising effective campaigns
- Excellent understanding of the full marketing mix and different PR activities
- Fluency in English is required.
- Stakeholder management and ability to influence decision-making at different levels
- Project management and ability to breakdown projects into elements, assign them, track them,
- Strong analytical skills partnered with a creative mind
- Data-driven thinking and an affinity for numbers
Market Related Offer
Contact
Sicebisile Memela
Quote job ref
JN-072023-6119907
Phone number
+27 11 303 8325
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Job Detail
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Job IdJD1244401
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationJohannesburg, Gauteng, South Africa
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EducationNot mentioned