Marketing Consultant

Cape Town, Western Cape, South Africa

Job Description

Job Title: Junior to Mid-Level Marketing Consultant
Location: Milnerton Cape Town
Industry: Luxury Hospitality / Lodges
Contract Type: Full-Time
Reports To: Marketing Manager
Role Overview As a Junior to Mid-Level Marketing Consultant, you'll be the ultimate marketing Swiss Army knife--contributing across digital, content, branding, PR, and on-site activations. You'll help bring our lodges to life through storytelling, brand building, and engaging campaigns that attract and retain luxury travellers.
Key Responsibilities

  • Creative Campaign Development: Brainstorm and execute original campaigns that resonate with our target market--whether it's for social media, partnerships, or seasonal offers.
  • Content Creation & Copywriting: Draft engaging content for social media, newsletters, blog posts, website updates, and press releases.
  • Brand Management: Ensure consistent visual and tonal branding across all touchpoints. Help refine brand messaging for both domestic and international markets.
  • Social Media Management: Assist in content planning, asset creation (with designers or on your own), posting, and performance tracking across Instagram, Facebook, and Pinterest.
  • Email Marketing: Create and schedule newsletters, automate guest journeys, and optimise email performance.
  • Website Updates: Work with CMS (like WordPress or similar) to update pages, offers, and SEO-optimised content.
  • Photography & Visual Coordination: Brief photographers or assist in photo/video shoots. Must have a good eye for luxury aesthetics and storytelling.
  • Analytics & Reporting: Track key performance indicators and provide monthly reports with actionable insights.
  • Ad Hoc Marketing Tasks: Assist with event planning, influencer outreach, brochure development, and anything else that comes your way.
Must-Haves
  • 2-5 years of experience in a marketing role (agency or in-house, preferably in travel, lifestyle, or hospitality).
  • Exceptionally creative thinker with a portfolio or examples of past campaigns.
  • Versatility - a jack of all trades who thrives in a hands-on, ever-changing environment.
  • Excellent writing and editing skills - you know how to sell a dream without sounding cliche.
  • Solid understanding of social media platforms and trends.
  • Proficiency in design tools (Canva, Adobe Creative Suite, etc.) a big plus.
  • Comfortable using CMS, email platforms (like Mailchimp, Klaviyo, or similar), and basic analytics tools.
  • Passion for travel, nature, and luxury experiences.
Nice-to-Haves
  • Experience in the luxury travel or hospitality sector.
  • Basic knowledge of SEO and digital ads.
  • Photography or videography skills.
  • Influencer or partnership management experience.
What We Offer
  • A chance to be part of a high-end brand with big creative ambitions.
  • Opportunities to grow your skills across multiple areas of marketing.
  • Collaboration with a passionate, close-knit team who love what they do.

Skills Required

PR
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Job Detail

  • Job Id
    JD1542795
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Cape Town, Western Cape, South Africa
  • Education
    Not mentioned