Job Description

A Global pharmaceutical company is seeking a Brand Assistant to support the Senior Brand Manager in the effective execution of the strategic and tactical marketing plans across the relevant portfolio. This includes assisting in campaign development, project coordination, market analysis, brand communications, and cross-functional collaboration to drive portfolio performance and consumer engagement.
Responsibilities:

• Assist with the development, coordination, and implementation of integrated marketing campaigns across pharmacy, digital, and healthcare channels.
• Support the execution of promotional activities aligned to the sales cycle and brand objectives.
• Coordinate the creation of marketing materials and briefing of external agencies, ensuring alignment with brand guidelines and timelines.
• Monitor and analyse market, consumer, and competitor data (e.g., IQVIA, IRI, consumer tracking reports), identifying insights and providing actionable recommendations to the Senior Brand Manager.
• Contribute to the monthly forecasting process through analysis and alignment with demand trends and promotional plans.
• Assist in organising HCP engagement initiatives, including events, CME activities, and congresses.
• Track marketing spend and raise POs/invoices in line with budget allocations and business rules.
• Liaise with internal teams (Sales, Regulatory, Supply Chain, Medical, Digital) to coordinate marketing operations and ensure consistent execution of brand plans.
• Assist with the preparation of brand performance reports, business reviews, and presentations to internal stakeholders.
• Ensure adherence to all regulatory, legal, and compliance guidelines in all marketing activities.

Requirements:

• Relevant tertiary qualification (e.g., BCom Marketing, BBusSci, BSc with Marketing postgrad).
• Minimum of 1-2 years' experience in a marketing or assistant brand management role (internships may be considered if aligned).
• Proficiency in Microsoft Office (Excel, PowerPoint, Word).
• Strong verbal and written communication skills.

Advantage to have:

• Experience in FMCG, pharmaceutical, OTC, or healthcare industries.
• Exposure to IQVIA, IRI, or other market data systems.
• Previous experience supporting product launches or marketing campaigns.

Must have:

• Solid understanding of marketing principles and the marketing mix.
• Strong organisational and project management skills.
• Ability to analyse data and identify actionable insights.
• Understanding of the consumer journey and retail landscape (pharmacy/FMCG).
• Time management and ability to prioritise multiple projects.
• Attention to detail and accuracy in all work.
• Familiarity with compliance and regulatory requirements in healthcare marketing.
• Enthusiastic, proactive, and solution-oriented.
• High energy and willingness to learn in a fast-paced environment.
• Effective communicator and relationship builder.
• Collaborative team player with a positive, can-do attitude.
• High level of accountability and ownership of assigned tasks.
• Adaptable to shifting priorities and dynamic business needs.
• Demonstrates professionalism, integrity, and reliability.

Candidates that meet the criteria may submit their applications via this portal or via vacancy link on www.mnarecruitment.com
Should you receive no feedback within 7 days, please accept your application as unsuccessful.