Job Description

Marketing and Brand Manager (Retail focused) - JhbOverview:Our client is a leading import and distribution business (wholesaler) of high-end eletronic, digital and personal and household products.Purpose of the Role:To develop the brand strategies in South Africa and optimising the advertising and promotions (A&P) investment tools, ensuring a 360* approach to all marketing strategies, ultimately growing market share, brand desirability and image in South Africa.Manage all our clients' brands with the support of a marketing coordinator, designer and the relevant marketing agencies. Various brands.Plan, implement, and execute successful consumer and trade marketing programs (including brand strategic planning, market positioning, promotion & advertising).Our client is looking for an experience Marketing Manager who has experience in:managing brand budgetsdealing directly with global brand teamsmanage ROI & budget requestwrite annual brand plans in the marketunderstand the retail environment for strategic retail campaignsExperience in marketing management for appliances is a distinct advantage for this position. We also need someone who understands working with global brands and teams for various brands, in order to adapt strategy to the local market.KEY RESPONSIBILITIES:Business PerformanceFormulation of brand strategy and long-term growth plans to drive market share growth.Establishment of brand activities (trade marketing, media, new launches etc.) to drive market share growth.Be a custodian of the brand image in SA and must maintain brand equity and brand integrity at all times.Develop, communicate, and share the marketing vision within the organization to ensure the strategy is executed impeccably and timeously in the market.Analysis of brand strategy and performance and effect changes as needed.Using historical performance, accurately set and achieve annual wholesale budgets for the brands and formulate plans to drive sell-out and alleviate any sales deficits.Effectively work with the sales team to plan and implement marketing plans to support targets and drive sales.Effective adaption of global strategies to suit the SA market and to meet the retailerxe2x80x99s expectations.Brand reportingStakeholder engagement and managementBuild and maintain strong relationships with all stakeholders to ensure full support of the brand in the market. Experience in working with global brand teams is an advantage.Work with all stakeholders to gain maximum exposure for the brandCo-ordination and implementation of PR activityBudget and Financial ManagementManagement of marketing budgets per brand quarterlyManagement and analysis of A&P spend to ensure effective usage thereof and ensuring a ROI and brand profitabilityEnsuring achievement of MDF (Market Development Funds) budgets across all retailersEnsuring market share growth across all retailersCOMPETENCIES:Creative thinkerDeciding and Initiating ActionWorking with PeopleWriting and ReportingPersuading and InfluencingPlanning and OrganisingDelivering Results & Meeting Customer ExpectationsAdapting and responding to changeCoping with pressures and setbacksAnalysingEntrepreneurial and commercial thinkingProvide design and campaign directionSign-off of all design assets for campaignsSKILLS:Strong understanding of Brand management & Marketing conceptsWilling and able to work on both strategy and operational subjectsAttention to detailProactivity, adaptability & flexibilityMultitaskingStrong interpersonal skillsNegotiation skillsCommunication skillsBusiness acumenMINIMUM REQUIREMENTS/QUALIFICATIONS:5-8 years in marketing managementRelevant marketing degreeJHB based xe2x80x93 full-time in-office role

JTJ Group