Insights & Strategy Lead (retail Media)
Job Description
Analyse complex media data from multiple sources (including econometrics and AI modelling) to create holistic, actionable insights and recommendations
Lead the development and implementation of the insight and planning roadmap, identifying new partnerships and opportunities
Oversee post-campaign analysis, ensuring robust methodology and clear communication of results to clients and internal teams
Champion an insight-driven culture by developing training materials and elevating the team's understanding of retail media trends
Deliver strategic insights to senior client stakeholders, building trusted relationships and acting as a key advisor
Skills & Experience (Not negotiable):
6-8 years of experience in insights, media planning, or analytics within the retail, marketing, or media industries
Proven experience managing and leading a team
An in-depth understanding of marketing theory, media planning, and channel measurement solutions
Demonstrable ability to interpret complex data and translate it into compelling, actionable business strategies
A Bachelor's degree in Marketing, Business Analytics, Statistics, Economics, or a related field
Contact JADE GELDENHUYS on , quoting the Ref: CTD000181.
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Job Detail
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Job IdJD1570994
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationCape Town, Western Cape, South Africa
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EducationNot mentioned