Job Description

Description

The Head of Digital Experience is accountable for the strategic ownership and performance of the organization's digital ecosystem, including web platforms, digital architecture, analytics, and future eCommerce and API-enabled solutions. The role ensures that digital platforms are scalable, secure, data-driven, and aligned with business objectives, while providing actionable performance insights to support informed decision-making and sustainable digital growth.

Key Responsibilities

Define and execute the organization's digital landscape strategy in alignment with business, growth, and brand objectives Own the architecture, performance, scalability, and user experience of all websites and digital platforms Lead the optimization of SEO, paid media, and digital acquisition channels in collaboration with marketing teams Establish and maintain digital performance frameworks, KPIs, and analytics standards across platforms Design and deliver operational dashboards and performance reporting for internal stakeholders using Microsoft Power BI and related tools Lead the strategic planning and readiness for future eCommerce platforms, online portals, and API-driven digital services Ensure all digital platforms meet required standards for security, performance, accessibility, and governance Translate complex technical and performance data into actionable insights and recommendations for leadership Collaborate closely with IT, Marketing, Product, and external vendors to deliver integrated digital solutions Stay abreast of emerging digital trends, technologies, and best practices to continuously evolve the digital landscape

Skills, Knowledge and Expertise

Formal Education (preferred, not mandatory)

Bachelor's degree in Computer Science, Information Systems, Digital Marketing, or Business. Advanced degree (MBA, MSc in Digital Transformation, Data Analytics) is a plus for strategy-heavy scope.

Certifications

Cloud/Architecture: AWS Solutions Architect Associate or Azure Administrator/Architect; Google Cloud Architect (nice-to-have). Web & DevOps: ITIL (service management), Agile/Scrum Product Owner/PM; Kubernetes basics if microservices are in play. Analytics & Data: Google Analytics 4 (GA4) certification; Power BI Data Analyst Associate; Tag Management (GTM) proficiency. Marketing/Growth: Google Ads, Meta Ads, SEO (e.g., BrightEdge/SEMRush Academy), Adobe or HubSpot credentials. Security & Compliance: ISO 27001 awareness; POPIA (South Africa) and GDPR compliance knowledge.

Essential Experience

Cloud/Architecture: AWS Solutions Architect Associate or Azure Administrator/Architect; Google Cloud Architect (nice-to-have). Web & DevOps: ITIL (service management), Agile/Scrum Product Owner/PM; Kubernetes basics if microservices are in play. Analytics & Data: Google Analytics 4 (GA4) certification; Power BI Data Analyst Associate; Tag Management (GTM) proficiency. Marketing/Growth: Google Ads, Meta Ads, SEO (e.g., BrightEdge/SEMRush Academy), Adobe or HubSpot credentials. Security & Compliance: ISO 27001 awareness; POPIA (South Africa) and GDPR compliance knowledge. Accessibility: WCAG 2.1/2.2 practitioner course or equivalent

Tools Proficiency (examples)

Cloud/Architecture: AWS Solutions Architect Associate or Azure Administrator/Architect; Google Cloud Architect (nice-to-have). Web & DevOps: ITIL (service management), Agile/Scrum Product Owner/PM; Kubernetes basics if microservices are in play. Analytics & Data: Google Analytics 4 (GA4) certification; Power BI Data Analyst Associate; Tag Management (GTM) proficiency. Marketing/Growth: Google Ads, Meta Ads, SEO (e.g., BrightEdge/SEMRush Academy), Adobe or HubSpot credentials. Security & Compliance: ISO 27001 awareness; POPIA (South Africa) and GDPR compliance knowledge. Accessibility: WCAG 2.1/2.2 practitioner course or equivalent.

About SYSPRO

SYSPRO is a leading, global Enterprise Resource Planning software provider that was established in 1978. SYSPRO specializes in key manufacturing and distribution industries. With a strong commitment to channel partner growth and offices in the United States, Canada, Africa, the UK, Asia, and Australasia, SYSPRO customers are backed by a team of global experts who drive maximum value out of IT systems and business solutions. When you work at SYSPRO, it's more than just a job. You are part of a global force that uses innovation to enhance the way businesses operate. And we have fun doing it.