Job Description

Growth Marketing Manager
We're looking for an experienced Marketing Manager to drive acquisition and growth marketing for the Babylonstoren Retail business.
You'll be responsible for driving ecommerce and retail growth through strategic experimentation, digital innovation, and measurable performance.
Requirements
Bachelor's degree in Marketing, Business, or a related field
8+ years of marketing experience, including senior leadership in ecommerce or omnichannel retail.
Strong grasp of both digital and traditional marketing.
Collaborative, curious, and comfortable working across creative and analytical disciplines
Data-driven, commercially focused, and hands-on.
Excellent leadership and communication skills.
A passion for growth, experimentation, and crafting memorable customer experiences
Fluent in Afrikaans & English
Responsibilities
Lead and scale a multi-channel marketing strategy for ecommerce and retail that grows awareness and acquisition.
Identify new opportunities, channels, and partnerships to accelerate growth.
Oversee seasonal launches, product promotions, and in-store activations in collaboration with retail and digital marketing teams.
Drive PR, communications, and partnerships to build awareness through earned and traditional media.
Work closely with brand and creative teams to align storytelling with performance.
Support seasonal campaigns, product launches, and retail activations with growth-focused tactics.
Track emerging marketing trends, technologies, and platforms to keep Babylonstoren at the forefront of innovation.
Conduct market and competitor analysis to identify new opportunities and benchmark performance.

Skills Required