Important note: This position is posted across three countries; however, we are hiring for only one (1) headcount for this role.
CORE RESPONSIBILITIES:
The Growth Lead will play a critical role in identifying, jumpstarting, and developing long-term commercial relationships across the range of potential partners and report directly to Lifetrack's Commercial Director. The main objectives of the Growth Lead are
A. Define the right market entry strategy for exponential growth.
Craft the go-to-market offer for our product given Lifetrack's technology and capabilities, the competitive landscape, and local customer needs
Identify customer segment(s) that are the strongest potential early adopters of our platform and start building relationships with them
Understand any key regulatory requirements for Lifetrack to commercialize its product, and map out the investment required for compliance.
B. Grow Lifetrack's market presence and customer base
Manage Lifetrack's existing relationships in Africa to create strong promoters, drive new projects, and establish reference partners/customers
Introduce Lifetrack to and cultivate relationships with Key Opinion Leaders who can function as champions in their respective medical establishments
Source, develop and close customers from the segment(s) identified from the market entry strategy to drive early growth and adoption
Build up the commercial pipeline to maintain growth over the next 3 years
Represent Lifetrack in marketing events, conferences, or conventions that are relevant for the African healthcare market.
C. Support Lifetrack's operational build-up in Africa
Work with the Commercial Director on the setup of Lifetrack's corporate entity for Africa.
Actively participate in recruitment and evaluation for Africa-based team members
Other critical tasks for coverage of Africa, as may be determined by the Commercial Director
Job Types: Full-time, Permanent
Pay: R25000,00 - R50000,00 per month
Work Location: Remote
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