E Commerce Marketing Manager

Paarl, Western Cape, South Africa

Job Description


Responsibilities:

  • Develop and implement comprehensive marketing strategies for their global web shops, considering the unique characteristics and preferences of various target markets.
  • Lead and manage the internal marketing team and external suppliers, overseeing SEO, SEA, and other digital marketing tasks to ensure seamless execution of campaigns.
  • Utilize your deep understanding of marketing tactics for Ecommerce businesses to optimize conversion rates, customer acquisition, and customer retention.
  • Analyze market trends, customer behavior, and competition to identify growth opportunities and implement data-driven marketing strategies.
  • Collaborate closely with the product and content teams to ensure alignment of marketing efforts with product launches and promotions.
  • Monitor and report on key performance indicators (KPIs), providing regular updates on the effectiveness of marketing initiatives and making data-driven recommendations for improvement.
  • Stay updated with the latest trends and best practices in Ecommerce marketing, sharing knowledge with the team and implementing innovative approaches to enhance marketing efforts.
  • Implement A/B testing and other optimization techniques to continuously improve marketing performance and user experience.
  • Work closely with the global sales team to support their efforts with effective marketing materials and campaigns.
  • Foster a positive and collaborative work environment, serving as a good team player
Requirements and Qualification:
  • Bachelor's degree
  • Proven experience of 8-10 years in marketing operations, with a significant focus on Ecommerce marketing strategies and tactics.
  • Deep understanding of SEO, SEA, and digital marketing best practices for Ecommerce businesses.
  • Excellent leadership skills with the ability to drive and motivate the internal marketing team and external suppliers to achieve marketing goals.
  • Flexibility to work flexible hours to accommodate the needs of a global role.
  • A positive attitude, a go-getter approach, and the ability to take initiative and ownership of projects.
  • Strong analytical skills to interpret data and make data-driven decisions.
  • Excellent communication and interpersonal skills to collaborate effectively with cross-functional teams.
  • Experience in managing marketing operations for global web shops will be highly advantageous.
  • Proficiency in English (additional language skills are a plus).
  • Additionally, as our E-Commerce business continues to expand, this role has the potential to evolve into a leadership position, with responsibilities encompassing team management and guiding the growth and success of the E-Commerce team.
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This position is based on-site in Paarl, Western Cape.
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Job Detail

  • Job Id
    JD1305440
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Paarl, Western Cape, South Africa
  • Education
    Not mentioned