Role Overview
We are seeking a senior leader to reimagine and elevate Accenture Song's Earned Media offering in South Africa. You will define its culture, identity and strategic vision - building a high-performing team and establishing earned media as a critical growth engine.
A key focus is stabilising and re-energising an anchor client bringing back passion, trust, and excellence that has defined the relationship for 18+ years. You will transfer skills, mentor the team, embed lasting capability, and play a pivotal role in new business, shaping proposals, pitching strategically, and scaling the offering.
Key Responsibilities
Lead the transformation of the Earned Media & PR practice - positioning, culture, offering, and financial contribution.
Build, mentor and transfer skills to a high-performing team of PR, influencer and content specialists.
Shift mindsets from serving clients to becoming a market-leading, creative, contagious earned media team.
Provide hands-on leadership on key client accounts ensuring measurable impact and strong partnerships.
Drive new business growth through strategic proposals and integrated campaigns.
Champion innovation, thought leadership, and integrated solutions across creative, digital, media, and analytics.
Candidate Profile
15+ years' senior leadership experience in earned media, PR, or integrated communications in a major agency or consultancy.
Experience as hands-on client leader with financial-services or corporate experience.
Skilled in mentoring and knowledge transfer, embedding lasting capability.
Commercially savvy with experience driving new business and strategic growth.
Collaborative, entrepreneurial, and highly visible - with a track record of innovation and integration.
Why This Role Matters
This is your chance to reinvent Earned Media in South Africa, build a new culture and identity, grow revenues, and leave a lasting mark on the agency and its most strategic clients. Your leadership will define the gold standard for creative, integrated, and impactful earned media at Accenture Song.
as per spec
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