Digital Marketing Manager

Western Cape, South Africa

Job Description


Who we are?

Sanlam Investments Group is one of South Africa's largest investment management companies. We have a performance history spanning over 100 years, and offer a range of investment and financial planning solutions to protect and grow the long-term wealth of our clients.

We take particular pride in:

  • Sanlam's longevity and innovation
  • People, teamwork and values
  • A culture of diversity and commitment to growing our own timber
  • Our robust, tested and proven pragmatic investment process and philosophy
Our local and offshore investment products cover the full investment spectrum: active and passive; single and multi-manager - both locally and internationally. Our active funds range are managed according to our pragmatic value investing style.

Role Description

The role of Digital Marketing Manager is a vital component of Sanlam Investments' marketing team. We are seeking an experienced digital marketing professional who possesses a demonstrated expertise in various online marketing channels, such as Social Media, PPC, SEO, CMS, CRM, Email Marketing, and more. Ideally, the candidate should have prior experience working in an agency setting, showcasing exceptional attention to detail, proficiency in traffic management, and the ability to effectively engage with numerous internal and external stakeholders independently. This position will have a direct reporting line to the Head of Digital.

What will you do?

Duties:
  • Liaising with business owners regarding their initiatives and account managing the design and communications of digital assets to execute on their brief
  • Upload content via CMS to web portals
  • Management of Intranet Sharepoint web portal
  • Conceptualization & execution of HTML email marketing communications - Internal + External
  • Brief in campaigns to agencies and manage deadlines & quality of output
  • Assist in producing & scheduling social media content for the various Sanlam Investments digital properties in order to drive engagement and affinity for the SI brand
  • Re-purpose existing and leverage print content for the digital properties, where appropriate to support the overall content strategy
  • Maintenance of content on websites and social media channels
  • Brief design team on image sourcing and editing for articles and email communications where necessary
  • Time & project management logging via online Workfront system
  • Ensuring all content is maintained to a high quality standard and kept updated
  • Provide Adhoc assistance to Head of Digital insofar as executing on business & digital strategy for the various business units
  • Understanding of social media and it's context in broader marketing efforts
What will make you successful in this role?

Technical Competencies:
  • Background in digital marketing, advertising, marketing, communications, mass media is preferred; with at least 5 - 7 years; solid experience in a digital/ social media/ marketing environment in a similar role;
  • Knowledge of bulk email tools (Everlytic, Graphic Mail, MDM, Pardot etc)
  • Knowledge of CMS tools would be advantageous
  • Knowledge of HTML design would be advantageous
  • Ability to interpret analytics and compile digital marketing reports
  • A strong understanding of content management and marketing.
  • Agency experience would be advantageous
  • Proficiency in Microsoft Office
  • Excellent written and verbal communication skills
  • Resilience
  • Questioning and listening skills
  • Financial services background advantageous
Behavioral Competencies:
  • Analytical and attention to detail
  • Mature, self-motivated, efficient, reliable, focused and fast-working,
  • Able to work under pressure and to strict deadlines,
  • Good time management and the ability to multi-task effectively,
  • Able to manage client expectations, and ensure effective and timeous execution of deliverables,
  • The ability to work independently and as part of a team.
Qualification and Experience

Degree or Diploma with 5 to 6 years related experience.

Build a successful career with us

We're all about building strong, lasting relationships with our employees. We know that you have hopes for your future - your career, your personal development and of achieving great things. We pride ourselves in helping our employees to realise their worth. Through its four business clusters - Sanlam Life and Savings, Sanlam Investment Group, Sanlam Emerging Markets, Santam, as well as MiWay and the Group Office - the group provides many opportunities for growth and development.

The Sanlam Group is committed to achieving transformation and embraces diversity. This commitment is what drives us to achieve a diverse, inclusive and equitable workplace as we believe that these are key components to ensure a thriving and sustainable business in South Africa. The Group's Employment Equity plan and targets will be considered as part of the selection process.

Sanlam

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Job Detail

  • Job Id
    JD1289240
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Western Cape, South Africa
  • Education
    Not mentioned