Digital Marketing Manager

Gauteng, South Africa

Job Description


Digital Marketing Manager - GautengCompany ProfileNomadMania.com - is the ultimate hub for global explorers.We provide powerful tools to help discover the world, plan and track journeys and connect travellers all over the world. With almost 30 000 users and thousands of daily visitors, NomadMania is a self-sufficient online travel media.We are looking for a professional and highly energised digital marketing manager who is willing to grow together with us. Ideally this is someone who was developing his own travel blog and wants to take a new challenge of operating a larger platform.Job descriptionThe job will partially be what the candidate makes of it and the successful candidate will be expected to have original thinking and initiatives in order to develop and execute a good marketing strategy at an international level.There are two major sections of this position:1) Outreach and PromotionSpecific tasks which would be expected are:Activities to increase awareness of NomadMania with bloggers, social media travel influencers and other relevant industry players;Contacting travel organisations, from agencies to travel boards, and establishing mutually beneficial relationships in many different markets;PR releases globally to increase interest and exposure to us in the media;Organising our xe2x80x98Ambassador programmexe2x80x99 at a country or regional level - those who can further assist in the marketing effort;Help with participation in Travel fairs, conferences and other activities;Developing branded products (For example: T shirts, banners and other materials)Promoting NomadMania on various digital platforms;Supporting the implementation of marketing collaborations, media outreach, and partnerships with other organisations in the travel industry.Creating promotional materials necessary to execute the aforementioned tasks.2) Content ManagementManaging content on NomadManiaxe2x80x99s website including our blog and social media;Drafting and reviewing our weekly newsletters;Creating and curating compelling content, such as posts, stories, reels, articles, and interviews;Engaging and inspiring the NomadMania community while emphasising the power of storytelling;Sourcing and collaborating with community members to obtain high-quality visuals and travel stories for content creation;Developing and executing the media content plan, ensuring consistent posting and a balanced content mix;Using basic photo and video editing tools to produce visually appealing content;Monitoring and analysing social media, website and app performance to make informed decisions and adjust the content strategy as needed.RequirementsThe successful candidate must have:xe2x97x8f At least 3 years of experience in digital marketing and content creation with demonstrable results in travel segment;xe2x97x8f Fluent English. Additional languages will be an advantage;xe2x97x8f Knowledge and experience working with Wordpress;xe2x97x8f A pro-active, dynamic, results-oriented personality, able to work with minimal guidance and supervision;xe2x97x8f Considerable experience in marketing activities both online and offline and knowledge of various market segments;xe2x97x8f Knowledge of online research, social media and media relations;xe2x97x8f Knowledge of geography and love of travel.Job Type: Full-timeSalary: From R37,000.00 per monthApplication Question(s):Please state why your experience is perfect for NomadMania in a text between 100-150 words long (not more, not less).There will be a test task to go forward with your application; once we receive your initial CV and your answer to your motivational question, we will let you know if you are eligible for round two - this will be as follows (you can think now):Your task is to create content around the theme xe2x80x9cExploring Hidden Gems in Travelxe2x80x9d.1) Instagram Post:Create a post featuring a lesser-known travel destination or experience. Include a captivating image (either sourced or self-created) and an engaging description (50-75 words) that captures the essence of the destination or experience.2) Instagram Reel:Create a 15-30 second Instagram reel that complements this Instagram post3) Links to social media accounts you have run personally in the past.4) Link to blog articles you have written personally (if any).The file should be linked as specified in the google form below.Experience:relevant: 3 years (Required)

JTJ Group

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Job Detail

  • Job Id
    JD1286763
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Gauteng, South Africa
  • Education
    Not mentioned