Digital Marketing Manager

Centurion, Gauteng, South Africa

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Job Summary Minimum requirement

Bachelorxe2x80x99s degree in marketing or related field.
Minimum of four years of marketing experience with a proven track record of managing large budgets.
Proficiency in Google AdWords and Facebook Meta advertising platforms.
Familiarity with traditional and above-the-line media channels.
Strong analytical skills and the ability to translate data into actionable strategies.
Excellent communication and leadership skills.

Responsibilities

Develop and execute comprehensive marketing strategies that drive growth and brand awareness.
Manage and optimize advertising budgets, ensuring maximum ROI.
Create and oversee Google AdWords and Facebook Meta campaigns, including targeting, bidding, and creative.
Implement traditional and above-the-line media strategies, such as TV, radio, and print advertising.
Analyze campaign performance, generate insights, and make data-driven recommendations for improvement.
Stay updated on industry trends and emerging platforms to keep our marketing efforts cutting-edge.

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