Digital Marketing Communications Officer, Cape Town

Cape Town, Western Cape, South Africa

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Applicants are required to meet the following criteria:

Grade 12 with Degree/Diploma in Marketing, PR, Communications or similar
5+ years proven experience in marketing and communications, including digital and other forms of communications
Writing, editing, publishing for a digital environment with a good knowledge of internet, web info architecture and web technology
Experience with style guides, visual identity guidelines, content management systems, MS packages, web analytics and SEO, blogging/campaign-based projects
Software experience with Photoshop & Canva advantageous & NPO experience ideal

The successful applicant would be responsible for, but not limited to:

Develop/execute digital marketing content strategy and plan/undertake necessary research
Digital channel management, update website and executing PR strategy
Support/promote digital content and present and conduct media interviews
Maintain a detailed media/stakeholder contact list and source advertising opportunities
Produce engaging blog content and review external bulk communications
Implement strategies for optimization of digital analytics
Develop company marketing materials, prepare reports, and develop client briefs
Manage AV productions, and handle marketing/communications support for events
Identify influencers, vloggers, and bloggers to promote the organizations work

Salary: Market related based on experience

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