Job Description

Type: Client Success & Ads Specialist
Type: Full-time, Independent Contractor
Location: Remote
Work hours: 9:00 AM - 5:00 PM US Eastern Time
About the Role
We're looking for a highly skilled Client Success & Ads Specialist who can confidently lead client relationships while managing and optimizing digital ad campaigns. This is a dual-scope role requiring a balance of client success management (communication, reporting, scope oversight) and ads execution (Google, Meta, Pinterest).
You'll be the trusted point of contact for clients - building strong relationships, keeping projects within scope, and ensuring clarity across the team--while also driving measurable results through hands-on ad management. Success in this role means clients feel supported and confident, campaigns are optimized for performance, and reporting is accurate and timely.
Key Responsibilities
Client Management & Success
Lead monthly client calls (30 minutes) to review performance, answer questions, and gather feedback.
Send call follow-up summaries with next steps and highlights.
Build strong, trust-based client relationships with proactive communication.
Ensure budgets and hours remain within scope agreements.
Review and send monthly reports, summarizing insights and recommendations.
Provide regular internal updates on account health, risks, and opportunities.
Advertising Strategy & Execution
Manage and optimize ad campaigns across Google Ads, Meta Ads, and Pinterest Ads.
Set up campaigns, monitor performance, and make adjustments to meet client goals (ROAS, CPA, CTR, etc.).
Stay up to date on ad platform changes and evolving best practices.
Collaborate with content specialists to create/refine ad creatives, landing pages, and assets.
Ensure campaigns run smoothly and budgets are spent as agreed.
Deliver actionable insights to improve client outcomes.
Required Skills & Experience
5+ years in marketing, with proven experience managing client relationships and ad campaigns.
Strong understanding of holistic marketing strategy and digital funnels.
Expertise in:
Google Ads
Google Analytics
Meta Ads (Facebook/Instagram)
Pinterest Ads
Skilled in marketing writing and reviewing creative assets.
Strong project management skills with ability to keep scopes on track.
Excellent communication, relationship-building, and presentation skills.
Analytical mindset with ability to interpret data into client-friendly insights.

Skills Required