Crm Specialist Real Estate Environment

Bloubergstrand, WC, ZA, South Africa

Job Description

Position Title:

CRM & Recruitment Specialist

in the Real Estate environment

Reports to:

Directors / General Manager

Recruiter Template



Overview: A CRM Specialist plays a critical role within our organization, focusing on optimizing customer relationship management processes through effective use of CRM software. This position is integral to enhancing customer satisfaction, driving sales growth, and improving overall operational efficiency. The CRM Specialist will leverage their technical expertise and analytical skills to manage CRM systems, to recruit and analyze customer data, implement strategies that align with our business objectives.

Responsibilities: The CRM Specialist will be responsible for:



Managing and maintaining our CRM system to ensure data accuracy, integrity, and usability.

Customizing CRM configurations, including custom objects, workflows, validation rules, permissions, and AI integrations as needed.

Automating business processes within the CRM system to improve efficiency and productivity.

Creating and maintaining reports and dashboards to track key CRM metrics and provide actionable insights to stakeholders.

Analysing customer data to identify trends, behaviours, and opportunities for targeted marketing campaigns and personalized customer experiences.

Developing and executing email, WhatsApp and other marketing campaigns, lead nurturing strategies, and customer and recruitment segmentation initiatives.

Collaborating cross-functionally with marketing, sales, and customer service teams to align CRM strategies with business goals.

Providing training and support to users on CRM functionality, best practices, and troubleshooting issues as they arise.

Ensuring compliance with data protection regulations and company policies related to customer data handling within the CRM system.

Required Skills:



Proven track record with a solid analytical and technical background.

2+ years of CRM Administration experience.

Experience administering and managing CRM systems, including customization of objects, flows, validation rules, permissions, and AI integrations.

Familiarity with automating business processes, report and dashboard creation, and data analysis.

Experience in the real estate industry is highly desirable.

Strong communication skills with the ability to articulate complex technical concepts to non-technical stakeholders.

Excellent collaboration and interpersonal skills to work effectively in a team-oriented environment.

Demonstrated ability to analyze data, interpret trends, and make data-driven recommendations. Knowledge of Excel, Excel advance would be a preference.

Detail-oriented with strong organizational skills and the ability to manage multiple projects simultaneously.
Excellent time management and able to work in a highly pressurized environment.

Employment Type: Full-time

Join our team as a CRM Specialist and contribute to our mission of delivering exceptional customer experiences through effective CRM management and strategy. If you are passionate about leveraging technology to drive business growth and enhance customer relationships, and possess the required skills and qualifications, we encourage you to apply. We look forward to reviewing your application!

Job Type: Full-time

Pay: R10000,00 - R15000,00 per month

Work Location: In person

Application Deadline: 2025/07/30

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Job Detail

  • Job Id
    JD1453371
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Bloubergstrand, WC, ZA, South Africa
  • Education
    Not mentioned