Copywriter

Pretoria, Gauteng, South Africa

Job Description


Responsible for developing copy that is engaging, clear, accurate, and drives sales across various marketing and advertising channels. This role is primarily professional-facing, with hybrid elements that include consumer-facing communication. Deliverables include, but are not limited to digital campaigns, websites, emails, print ads, social media, retail marketing campaigns, and catalogues.Minimum education (essential):

  • Diploma in Languages / Journalism
Minimum education (desirable):
  • Degree in Languages / Journalism
Minimum applicable experience (years):
  • 3 - 5 years
Required nature of experience:
  • Copywriting
  • Digital campaign idea/copy development
  • B2C / consumer marketing
  • Proofreading
  • Editing
  • Administration
  • Experience working in a fast-paced environment, like an agency, would be highly beneficial
Skills and Knowledge (essential):
  • English first language
  • Proficient in Microsoft Suite / Google Suite
  • Excellent writing skills
  • Excellent ad/campaign writing skills
  • Editing/proofing
  • Experience developing copy for U.S. market is a plus
Skills and Knowledge (desirable):
  • SEM Rush
  • Grammarly
  • Copyscape
  • Read-able
  • Google Drive
  • Chat GPT
Copywriting 60%
  • Create copy for ad campaigns and marketing campaigns.
  • Liaise with the design team to generate ideas and create campaign artwork.
  • Campaigns include digital campaigns, search campaigns, and retailer marketing campaigns.
  • Create copy for packaging, brochures, retailer displays, and other core marketing materials.
  • Create new product launch copy including overall copy and recommendations for different mediums.
  • Write compelling and high-quality website content.
  • Write evergreen articles for blogs.
  • Optimize existing blog articles for relevance.
  • Ensure legal approval for all copy claims is obtained in writing from the Legal team.
Social Media 15%
  • Support the senior copywriters in creation of content; provide strategy input.
  • Work with Design team as needed to find compelling visuals
  • Monitor SproutSocial and load content as required
  • Support creation of monthly content calendar for each assigned platform aligned with current overall.
Newsletters 10%
  • Draft newsletters for bi-weekly release.
  • Upload newsletters to Marketing Cloud.
  • Send out newsletters every second Friday.
Blog 10%
  • Maintain Blog.
  • Ensure articles are up-to-date and optimized.
  • Upload articles.
QMS 5%
  • Ensure that QMS guidelines are adhered to.
  • Ensure that all supporting documents are kept to date.
  • Ensure that all processes are kept relevant.
2 days work-from-home in line with Company Policy (only applicable after probation is successfully passed).Should you not receive a response from us within one week of your application, your application has unfortunately not been successful.

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Job Detail

  • Job Id
    JD1420904
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Pretoria, Gauteng, South Africa
  • Education
    Not mentioned