Job Description

Are you passionate about creating meaningful content experiences?


We're looking for a

Content Strategist

to join our remote team in Cape Town.


Our mission is to design seamless journeys while helping global brands create scalable, user-centred content ecosystems. If you thrive on collaboration, value strong communication, and have expertise in both structural and distribution content strategy, we want to hear from you.

Responsibilities

Design content strategies and frameworks, such as information architecture and taxonomy, that enable the desired experience Create scalable content models for headless CMS platforms (like Contentful or Contentstack) Plan and execute content-first design workflows through priority guides, wireframes, sitemaps and page tables Integrate UX foundations into strategy by mapping user journeys, personas, and flows Design clear, consistent, user-centred UX writing for digital experiences and flows Conduct content audits, gap analyses and migration plans Work closely with multidisciplinary teams to translate strategies into scalable systems Lead content marketing strategy for campaigns, channel planning and digital distribution and deliver across multiple channels such as SEO, social media and email automation Collaborate with analytics teams to measure content performance, engagement and conversion metrics

Requirements

Proven experience in content strategy (either backend, frontend, or hybrid expertise) Strong understanding of user-centred design principles and how they inform content workflows Experience with headless CMS platforms and omnichannel publishing strategies Solid collaboration skills, particularly with UX design, dev and product teams Ability to create impactful content frameworks that scale across ecosystems Exceptional communication skills -- ability to engage with stakeholders and share updates clearly Analytical mindset to measure and optimise content performance across channels

Nice to have

Experience working with headless CMS such as Contentful and Contentstack Experience with tools such as HubSpot, Emarsys, or Salesforce Marketing Cloud Familiarity with omnichannel strategies and multichannel campaigns A hybrid background that blends backend and frontend content strategy seamlessly

We offer

Medical Aid and Pension Fund 20 vacation days per year + plus fixed Public Holidays Corporate Programs including Employee Referral Program with rewards Global travel medical and accident insurance Learning and development opportunities including in-house training and coaching, professional certifications, over 22,000 courses on LinkedIn Learning Solutions and much more * + All benefits and perks are subject to certain eligibility requirements