Cold Calling / Lead Generation Specialist

Pretoria, Gauteng, South Africa

Job Description

Cold Calling / Lead Generation Specialist
Location: Remote (South Africa or LATAM preferred)
Compensation: $1,300 - $1,700/month USD (South Africa) | $1,200 - $1,500/month USD (LATAM) - The final offer is at the client's discretion and depends on the candidate's interview result, skills, and experience.
Industry: Commercial Cleaning / Facilities Services / B2B Sales
Schedule: Full-time, aligned with North American business hours
About the Company
Our client is a well-established commercial services provider recognized for its strong reputation, reliable partnerships, and customer-first approach. The company services a broad client base across industries, offering professional cleaning and maintenance solutions that prioritize quality, consistency, and long-term value.
With ongoing expansion across North America, the team is seeking to strengthen its outbound sales efforts by adding a talented and confident Cold Calling / Lead Generation Specialist to support business growth and client acquisition.
Role Overview
The Cold Calling / Lead Generation Specialist will be responsible for initiating outbound calls to potential clients, introducing the company's services, and identifying new business opportunities. This role is suited to a motivated communicator who excels at building rapport quickly, adapting conversations to client needs, and consistently driving lead volume through professional persistence.
The right candidate will combine strong interpersonal skills with structured call discipline and the ability to represent the brand with clarity, confidence, and respect.
Key Responsibilities

  • Conduct daily outbound calls to prospective clients to introduce the company's cleaning and maintenance services.
  • Qualify leads by identifying client needs, decision-makers, and potential service opportunities.
  • Follow up consistently on warm leads and prior outreach commitments.
  • Maintain accurate call records, notes, and lead status updates in CRM tools or spreadsheets.
  • Adapt call scripts and messaging to suit different client profiles and market segments.
  • Meet or exceed daily and weekly outreach and conversion targets.
  • Collaborate with sales leadership to refine outreach strategies and messaging.
Hard Skills
  • Proven experience in cold calling, telemarketing, or outbound lead generation (B2B preferred).
  • Clear and fluent spoken English with a professional, confident tone.
  • Strong CRM and data tracking ability (HubSpot, Pipedrive, or similar).
  • Proficient in managing call lists, updating pipelines, and using productivity tools.
  • Ability to articulate value propositions effectively and handle basic objections.
Soft Skills
  • Confidence without aggression: calm, steady communication that builds trust.
  • Active listening: genuine engagement with what prospects are saying.
  • Emotional resilience: the ability to handle rejection positively.
  • Curiosity and strong questioning skills: uncovering needs and decision processes.
  • Structured yet flexible: following a proven framework while staying conversational.
  • Persistence and reliability: consistent follow-up and disciplined time management.
About the Candidate
You are an articulate and personable communicator who thrives in goal-driven environments. You bring patience, consistency, and optimism to your outreach efforts, while maintaining professionalism and empathy in every interaction. You're comfortable using scripts as a guide, not a crutch, and you take pride in continuous improvement through feedback and performance tracking.
Why This Role Matters
This role sits at the front line of business growth. By identifying and qualifying new leads, you directly fuel the company's sales pipeline and long-term client relationships. Your ability to connect, communicate, and convert will have a measurable impact on overall business expansion.
Salary Recommendation Rationale
Given the entry-to-mid-level sales nature of the role, balanced against North American market alignment and call-hour expectations, competitive monthly compensation ranges are:
  • South Africa: $1,300 - $1,700 USD/month for candidates with proven B2B cold calling or lead generation experience.
  • LATAM: $1,200 - $1,500 USD/month reflecting regional cost-of-living alignment while maintaining a strong talent quality band.
Candidates at the top of either range will typically bring structured outbound experience, proven success metrics, and the ability to work independently with minimal supervision.

Skills Required

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Job Detail

  • Job Id
    JD1595450
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Pretoria, Gauteng, South Africa
  • Education
    Not mentioned