Job Description

Location(s): South Africa

City/Cities: Johannesburg

Travel Required: 00% - 25%

Relocation Provided:

Job Posting End Date: September 7, 2023

Shift:

Summary:

What Youxe2x80x99ll Do for Us

• Author and align key stakeholders to Integrated Marketing Experience (IMX) briefs.
• Lead agency briefings for Consumer and Shopper content and identify innovative ways to measure the effectiveness of brand campaigns.
• Provide guide adherence throughout the Integrated Marketing Experience process: (and when needed, evolution of) the strategy among internal teams and external agency partners; identify opportunities to bring consumer research and data into the process.
• Help develop measurement plans to evaluate and optimize campaigns; foster a culture of collaboration that continually challenges and builds the brand teamxe2x80x99s collective thinking.
• Actively collaborate with the brand/category team to translate global/regional direction to Africa Operating Unit (where applicable) and to ensure that the strategy is relevant to consumers.
• Positions the brand for future growth and can ultimately inspire differentiated marketing communications.

About You

• Education: Bachelorxe2x80x99s degree required.
• Related Work Experience: minimum 5-7 years of experience working in a strategic marketing capacity; experience working at and with world-class creative agencies and track record of inspiring big (ideally award-winning) creative thinking a plus.
• Ability to lay the strategic foundation needed to spark, evaluate, measure and optimize creative ideas that comprise a brandxe2x80x99s annual marketing efforts in a way that delivers business growth and consumer value.
• Exceptional written and verbal communication skills
• Articulate complex ideas in a clear, compelling manner.
• Translate consumer and cultural research/data, business objectives and diverse perspectives into actionable marketing strategies.

Skills: Influencing

Our Purpose and Growth Culture:

We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to whatxe2x80x99s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors xe2x80x93 curious, empowered, inclusive and agile xe2x80x93 and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.

Coca-Cola