We are looking to recruit a Campaign Specialist to work within our Digital Marketing team. The role will be based at Head office in Cape Town and report to the Digital Marketing Manager.
Job description
Job Purpose:
To manage and deliver business campaigns with best execution practices whilst maintaining strong relationships with suppliers and internal stakeholders in support of the growth of portfolio revenue through supplier investments.
Job Objectives:
To oversee the business contracts and elements committed to increase supplier revenue.
To manage capacity and outputs as agreed with the business.
To develop, execute and roll out digital marketing strategies for the business in line with approved plans.
To plan and direct client digital marketing campaigns towards ensuring that business performance targets are achieved.
To onboard new client suppliers with the aim of growing business revenue.
To serve as the communications link between clients and the production teams to maintain ongoing relationships.
To analyse and report on web content initiatives and performance together with the analytics team.
To deliver client performance reports and provide strategic feedback on campaigns.
Manage and execute business personalisation campaigns.
Minimum requirements
Education:
National Diploma in Marketing
Digital marketing qualification
Experience:
Minimum of 3 years' experience in marketing (desirable in retail/FMCG marketing)
2 years' experience in web content development.
Minimum of 2 years' experience executing digital campaigns
Job Knowledge and Skills:
Digital marketing principles, practices and global trends (applied)
Content management systems (applied)
GOOGLE ANALYTICS experience and understanding
Innovative thinking and creative communication ideas and opportunities (intermediate)
Maintaining relationships (proficient)
Analytical skills (BI, reporting) and drawing insights from data (proficient)
Effective communication (proficient)
Manging complexity (proficient)
Content creation and management (advanced)
Competencies:Working with People
Presenting and Communicating Information
Writing and Reporting
Applying Expertise and Technology .
Analysing
Learning and Researching .
Adapting and Responding to Change
Creating and Innovation
* ?Planning and Organising
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