Brand & Marketing Manager
Sandton, Johannesburg, South Africa
Job Description
This strategic project will shape the next 18 months of menu innovation, driving category growth through insight-led, consumer-validated concepts.
Key Requirements:
- Proven experience in brand management, food innovation, or marketing within the FMCG or food service environment.
- Strong commercial acumen with the ability to balance creativity, insight, and business feasibility.
- Skilled in consumer research, concept development, and cross-functional project leadership.
- Develop and manage a structured 18-month pipeline of innovation ideas aligned with business priorities and brand strategy.
- Focus Categories: Modern Menu | Core Menu | Sharing | Sides | Kids
- Translate consumer insights and emerging food trends into compelling product concepts across core menu categories.
- Partner cross-functionally with NPD, Supply Chain, Finance, Consumer Insights, and Operations to ensure commercial feasibility and scalability.
- Prepare NPD briefs, oversee concept testing, and drive projects through to pre-launch validation.
- Deliver a portfolio of ready-to-advance concepts supported by robust insights and feasibility assessments.
Skills Required
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Job Detail
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Job IdJD1577395
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationSandton, Johannesburg, South Africa
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EducationNot mentioned