Job Description

Job Title: Brand Manager
Location: Remote (U.S. time zone preferred)
Employment Type: Full-Time
About the Role
We're seeking a proactive, creative, and highly organized Brand Manager to lead our brand positioning and outreach efforts. This is a high-impact role focused on elevating the company's presence across creator networks, publications, podcasts, and digital platforms. Reporting directly to the founders, you will act as the connective tissue between brand strategy, creator partnerships, media outreach, and marketing coordination.
This is an ideal opportunity for someone who understands the power of storytelling, loves discovering and working with creators, and thrives in a fast-moving startup environment.
Key Responsibilities
Creator & Influencer Relations
Lead and manage all creator and influencer outreach initiatives
Build and maintain an organized pipeline of outreach targets, follow-ups, and campaign activations
Coordinate brand campaigns with creators across YouTube, Instagram, TikTok, and other relevant platforms
Track campaign results and report on ROI and performance
Media & PR Placement
Research and identify high-value media opportunities, publications, and journalists aligned with the brand
Craft pitches and coordinate outreach to secure placements in relevant publications
Manage relationships with external PR contractors or agencies as needed
Track and analyze coverage, sentiment, and brand impact
Podcast & Content Strategy
Proactively seek out podcast opportunities for founders and key team members
Coordinate scheduling, preparation, and briefing materials for podcast interviews
Collaborate with leadership to shape an overarching content roadmap for brand awareness and thought leadership
Support repurposing long-form content into short-form assets for social and digital
Digital Branding & Marketing Operations
Help oversee and organize branding materials across digital platforms (e.g. landing pages, social bios, brand guidelines)
Support broader marketing team with branding-related coordination (email campaigns, ad creative reviews, etc.)
Assist with managing timelines, calendars, and assets to ensure marketing campaigns launch on time
Take on other ad hoc digital branding tasks as needed to support marketing goals
Requirements
3+ years of experience in brand management, marketing, or communications (startup or creator-focused experience a big plus)
Strong understanding of digital marketing, creator/influencer ecosystems, and modern media landscape
Exceptional written and verbal communication skills
Comfortable managing multiple moving pieces with organization and follow-through
Self-starter with a collaborative mindset and a solutions-first attitude
Bonus: Experience working with podcast bookings, PR tools (like Muck Rack or Prowly), or influencer platforms
What You'll Get
A unique opportunity to work closely with founders and build brand equity from the ground up
Autonomy and ownership in a creative, fast-moving environment
Flexible remote work schedule
Room to grow as the company scales