Brand Manager: Pain (prescription)

Johannesburg, Gauteng, South Africa

Job Description

COMPANY DESCRIPTION
We are a global specialty and branded pharmaceutical company, improving the health of patients across the world through our high-quality and affordable medicines. Active at every stage of the value chain, we are uniquely diversi?ed by geography, product, and manufacturing capability.
Aspen is a dynamic organisation built on entrepreneurial strength and forward-thinking minds. We attract high-performing individuals who are passionate about their careers and have a desire to exceed expectations. At Aspen, not only do we source the best talent, but we also provide a host of opportunities for continuous development.
The Group's key business segments are Manufacturing and Commercial Pharmaceuticals, comprising Regional Brands and Sterile Focus Brands. We have approximately 9 100 employees at 69 established offices in over 50 countries, and we improve the health of patients in more than 150 countries through our high quality, affordable medicines.
OBJECTIVE OF ROLE
Drive sustainable, profitable growth of the brands in responsibility through brand stewardship and management aligned to business expectations
KEY RESPONSIBILITIES
Strategic development

  • Develop promotional and advertising strategies that grow brand market shares against competitors
  • Strategies need to create demand for Brands in portfolios by ensuring the necessary support to the sales teams with high levels of energy, motivation, integrity, and urgency to help them achieve sales targets
  • Market analysis and gathering insights to arrive at strategic intent
  • Develop succinct portfolio/brand strategies with supporting tactical plans in the form of a Brand Plan to drive the strategic intent
  • Successful roll out and lead the implementation of tactical plans, and monitor the roll out
  • Implementation, monitoring, and measurement of the success of the developed strategies, and to ensure that they are flexible to adapt to a dynamic environment
  • Anticipate future trends in disease management and the market environment
Commercial capability
*Propose sales budgets for presentation and alignment in the business. Achievement of approved budgets is required
*Managing advertising budget and spend for the portfolio
*Ability to manage cross-functional networks and channel resources for the portfolio to drive profitable growth
*Ability to interpret and implement insights drawn from a variety of internal and external data sources
Sustainable business growth and profitability
  • Forecasting accuracy
  • Effectively manage and monitor sales as well as promotional budgets
  • Effectively manage and initiate the required Advertising and promotional campaigns to support execution excellence and maximize ROI
  • Effectively manage and initiate the required Advertising and promotional campaigns to support execution excellence and maximize ROI
  • Initiate robust measurements for tactical execution outcomes to maximize ROI and future commitment decision making
  • Assess market potential of opportunities/pipeline with NPL team to successfully implement new products once launch-ready
Innovation
*Innovative way of thinking to secure a competitive advantage
*Provide creative direction for brand/portfolio strategies
Internal and external customer interaction
*Enthusiastically communicate plans and results with the Sales force, business leadership and relevant teams within the business regularly
*Identify opportunities for cross functional efficiencies and collaboration with key stakeholders to deliver on and achieve
*Sense of urgency in resolution of customer queries
*Quality assessments of portfolio/ brand strategy and tactical implementation through customer interactions / infield visits to obtain required intelligence and insights
*Compliance
EDUCATIONAL REQUIREMENTS
  • Matric
  • Commercial / Marketing Bachelor's degree preferred
KNOWLEDGE & EXPERIENCE REQUIREMENTS
  • 2- 3 years preferred Marketing Management experience
  • 3+ years Pharma and or/ marketing industry experience
  • Relevant therapeutic area knowledge is a definite advantage
  • Understanding and experience in the relevant market of portfolio operation is important
  • Applicable industry knowledge
  • Therapeutic area knowledge
  • Understanding of the market dynamics in the area in which the BU operates
  • Ability to effectively operate, Microsoft Office suite
  • Commercial knowledge
SOFT SKILLS REQUIREMENTS
  • Enthusiasm, passion, and high energy are key requisites
  • Commercial acumen
  • Analytical skills
  • Project management
  • Networking ability (to develop and maintain KOL relationships included)
  • Interpersonal skills
  • Ability to perform under pressure
  • Self-starter and self-motivated
  • Sense of urgency
  • Prioritizing and planning
  • Verbal and written communication skills
  • Aptitude for continuous learning and coaching
  • Influential and impactful presentation skills
  • Adaptability and flexibility in a changing environment
Preference will be given to previously disadvantaged groups. Suitably qualified applicants are invited to submit their CVs online on or before 13 June 2025. Please note that if you have not heard from the HR department within 30 days of this advert closing, your application has unfortunately been unsuccessful.
Internal Applications must be completed using an Aspen mailing address after applicants have had informed their direct line managers of their application for this specific role.

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Job Detail

  • Job Id
    JD1442217
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Johannesburg, Gauteng, South Africa
  • Education
    Not mentioned