Job Description

We are seeking a dynamic Marketeer to execute the promotional calendar from end to end according to guidelines, timelines, specifications and within budget on all the relevant platforms.


We're a fully in-office team, based at our Support Centre in Kuils River, Cape Town.

So, what will you do?

1. Advertising Operational Plan

Execution and coordination of the Advertising operational plan set out on Promo grid and Seasonal creative. On all marketing platforms (ATL, BTL, Digital, PR & social, DM)

2. Reporting and Administration - Collection, analysis and interpretation of:

Post-campaign analysis Campaign administration and all relevant administration (RMS, Monday.com,filing artwork on MS share-point, media schedule approvals, presentations) Budget management

3. Marketing Strategy focused initiatives/Projects

Manage and drive competitions, engagement initiatives, activations and innovations in your area

4. Management

Expense Management Stakeholder management Manage/drive collaboration

What experience and qualification is required?

A minimum of 3 year's relevant marketing experience gained in a marketing/ advertising/ agency environment. Retail experience A Degree/National Diploma in marketing/advertising or an equivalent qualification

KNOWLEDGE

required:



Core marketing and advertising knowledge: Including marketing fundamentals, advertising principles, brand strategy and omnichannel marketing Financial services & Product knowledge: Consumer credit basics, customer psychology in finance and regulatory awareness. Digital advertising & Analytics which includes performance marketing, customer acquisition & conversion funnels and data analytics. Creative & Content Knowledge: Trust-building communication, creative direction, copywriting & messaging, loyalty messaging plus cross-promotion communication. Audience & Market understanding: Retail marketing, customer personas and CRM & personalisation.

SKILLS

required:



Strategic and analytical Financial marketing Digital and advertising Creative & Communication skills Collaboration & Stakeholder management skills Technical & Tool Proficiency: Monday.com, MS, RMS Excellent interpersonal, people management, team management & leadership skills The ability to work independently, as well as be a team player Project management Change management * Problem solving