The main purpose of the Ads Creatives Strategist is to provide our clients with top-quality creative media. This may include researching and reaching out to potential content creators and keeping up-to-date with the ever-changing TikTok and Instagram Reels trends.
The Ad Creatives Strategist will need to develop a deep understanding of each individual clients' brand, values, customer avatars, and specific requirements. This knowledge will be used to create detailed script briefs for chosen content creators, matching their brand guidelines and including full video footage concepts for the creative campaign.
In addition, the Ads Creative Strategist will be required to contact and liaise with potential content creators in order to put a team together for each project. Performing quality control duties on the received content to ensure that it meets guidelines will also be a part of this role.
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